Gubbare, the children’s channel from the IN10 Media Network house, is set to capture children’s imaginations with interactive digital assets as affinity with the gaming world sees an upward trajectory. After the success of its original show, Roro Aur Hero Bhoot Mast Zabardast, Launched in April this year, the channel is pleased to announce the launch of two engaging games and GIFs with today’s digital consumption and usage in mind among children and teens. Akki Jaanbaaz Teaser: IN10 Media’s Gubbare Forays into Original Content Brings India’s First Ever Magical Martial Arts Superhero.
As online games grow in popularity and their “always-on” identity offers brands an opportunity to generate value, the channel has developed two competitive games around its main characters – Roro and Hero. Race Ka Cas is based on a simple kid-friendly game where players have to race Roro and Hero through many obstacles on a racing track to win. In addition, Rocket Ka Attack IIt’s an adventure game where Roro and Hero have to save themselves from rockets falling from the sky after a school project goes wrong!
To further strengthen the connection between the audience and the show’s characters, the channel has created many GIFs depicting various moods and situations. Today, GIFs have become an integral part of online communication and will help spread awareness of the show as they easily capture attention and have a high viral capacity. #ShikshaNaRuke campaign: IN10 Media’s Gubbare partners with Smile Foundation.
Games and gifs can be enjoyed by kids and teens on WhatsApp, Instagram, Facebook and Snapchat, while the games are available on the channel’s website. The channel has created a solid plan to promote them on social networks and on TV channels.
(The story above first appeared on LatestLY on July 7, 2022 at 5:20 p.m. IST. For more news and updates on politics, world, sports, entertainment and lifestyle , log in to our website latestly.com).